Jon Taylor

One of the great consumer advocates and anti-MLM advocates has passed away.  When I first started my reporting on scams, his research was key to finding out the truth about the many MLM scams that have been run in the past. His work at has been very important in helping people understand the truth about MLM.

Over a period of 20 years, he performed over 20 research studies and analyzed over 600 MLM programs. He prepared numerous reports and presentations for various law enforcement agencies and consumer advocates — and for consumers themselves.

Jon Monson Taylor
JULY 1, 1937 ~ AUGUST 2, 2018 (AGE 81)

Here is information about his life and passing:

Jon Taylor was born July 1, 1937, in Salt Lake City, Utah, to Bayard Campbell Taylor, a disabled World War I veteran pilot, and Venna Leona Parkinson Monson, an accomplished pianist, who died in a rollover car accident in Nebraska in 1939, leaving six children. Jon was raised by his Uncle “Maurie” (“Maurice”) and Aunt ”Bo” (Elizabeth) Monson in Burlingame, California, where he attended elementary schools. At age 15 he returned to Salt Lake City to live with his father, who had remarried. Jon graduated from South High School in 1955.

As a youth, Jon’s life was miraculously spared several times, including:

a near drowning in the Pacific Ocean,
being hit by cars both as a pedestrian and on a bicycle,
chased by a bear in Yellowstone Park,
And he was a passenger in a car that drove over a cliff in the high Sierra Mountains in California

In 1960 Jon married Janice Jane Tolman, who died in 1966, leaving him with two children to raise, Jonathan and Celende. Jon continued raising them as a single parent until November of 1980 when he married JoAnn Curtis, a widow from Bountiful, Utah, whom he had met 25 years earlier in college.

Jon served a full-time LDS proselyting mission in the Northern States Mission from 1957 to 1959, and on two part-time missions for the LDS Church. He also served a family history mission with his wife, JoAnn, from 2004 to 2006.

Jon received a BS in speech education from BYU in 1961, and his MBA from BYU in 1965. In 1986, he earned a Ph.D. in Applied Psychology from the University of Utah.

Jon worked full-time twice for the LDS Church, two years as a full-time seminary teacher and five years as media and marketing director for BYU.

In his career as a serial entrepreneur, Jon started 47 businesses, including

several traveling seminars and trade shows,
an educational game design company,
a nationwide nanny service,
a national motor home rental referral service,
resume and self-marketing services,
a self-publishing firm,
a program for selling funeral plans.
Jon also founded a non-profit consumer advocacy firm and testified on behalf of consumers in numerous legal cases,

Jon was a consumer advocate for the past 30 years, which included analysis of over 300 multi-level marketing companies (MLMs), testifying before the FTC, acting as an expert in dozens of legal cases, and consulting with financial advisors nationwide on publicly-traded direct selling (or MLM) companies..

He wrote and self-published five books on the MLM industry, researched and wrote several unpublished books on self-employment, marriage, and religious issues, and wrote several published articles for LDS and consumer magazines.

Jon is survived by his wife, JoAnn, and children, Jonathan (April), Celende (Charles) Black, and Kristopher (Jeremi) and step-children, Cari (Mac) McClellan, Curt (Susan) Curtis, John (Linda) Curtis, Joal Curtis, and Robyn (Troy) Erickson, 29 grandchildren, 38 great-grandchildren and his sister, Sally. He is preceded in death by his first wife, Janice Jane Tolman; his parents; his sisters, Peggy, Joyce, and Jackie, and his brother, Bayard.

In 2013, Jon was hospitalized for surgical removal of a pituitary tumor, and was afflicted with an aggressive brain cancer in January of 2018, which led to surgery and eventually led to his passing.

If you would like to write on his tribute wall, you can click here: